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Consumer Advertising (Quote of the Day)

Posted by karenses on April 6, 2008

“The philosophy behind much advertising is based on the old observation that every (wo)man is really two (wo)men—the (wo)man (s)he is and the (wo)man (s)he wants to be.” Quote from William Feather.  Read entire article: Ideals and Promises: Selling an Achievable Dream to Your Target Market >>

This entry was posted on April 6, 2008 at 4:46 am and is filed under Advertising, Branding, Marketing. Tagged: , , . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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